"Connecting China and Italy through trade and consulting."
We work with brands, designers, retailers, government departments, and institutions who want to grow authentically in new markets — especially in the space where fashion meets strategy, and culture meets commerce.
About Shenova
Cross-Border Expertise in Fashion, Luxury, and Lifestyle Business
Shenova Trade Limited is a boutique consultancy specializing in cross-border trade and brand development between China and Italy. With a strong focus on the fashion, luxury, and lifestyle industries, we help brands, institutions, and creative leaders navigate international markets with cultural sensitivity and strategic insight.
Services we offer
Luxury & Fashion Marketing Consulting
Market entry strategies, brand positioning, influencer/celebrity collaboration, and localized campaigns for China and Italy.
Fashion Brand Operations & Retail Management
Product development support, retail network setup, Chinese market retail growth strategies
Trade & Supply Chain Consulting
Supplier sourcing, product development, manufacturing coordination (with specialization in eyewear and fashion accessories).
Public Relations & Government Affairs
Building cultural exchange, business diplomacy, and institutional relations between Italy and China
Let’s Connect
Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!